Elizabeth Kilby, CEO
Hi, I’m Liz, the founder of Rooted Growth HR. With several years of experience as a remote HR Business Partner in the SaaS industry, I’ve seen firsthand how data can transform HR strategies and drive business success. I hold a bachelor’s degree in psychology, an MBA in Business Analytics, and a SHRM-CP certification, which have given me a deep understanding of both human behavior and business needs.
Our Approach
At Rooted Growth HR, we believe that people decisions should be as data-driven as business decisions. Our approach merges people analytics with strategic HR consulting to provide tailored solutions that deliver measurable results. We simplify complex HR data, transforming it into actionable insights that support smarter workforce strategies.
By using advanced analytics tools and predictive modeling, we help you see beyond the numbers—identifying trends, forecasting needs, and optimizing processes. We stay grounded in our belief that human resources should drive growth, and we make that happen by rooting our solutions in data.